Our “Spotlight on Services” series introduces WeDoCRM’s team members and explains how they contribute to your projects or daily support when you team up with us.
Meet Annalisa – CRM Manager
With a strong foundation in communication and design, Annalisa brings the perfect blend of analytical thinking and creative expertise to WeDoCRM. With skills across industries from high-end retail to D2C brands, she excels at delivering polished, impactful campaigns that drive engagement, retention, and revenue. You can read more on her Linkedin page.
Her ability to craft visually compelling reports and presentations makes storytelling a key part of her approach, helping clients understand and act on insights effectively. Let’s dive deeper into her world, from strategic CRM development to conquering the outdoors on her mountain bike.
How Annalisa Supports Our Clients
Annalisa has joined us and will be focusing on the optimisation of CRM systems for our clients to deliver even more refined, data-driven strategies. Her goal is to enhance campaign workflows, while her long-term ambition is to master emerging CRM tools and techniques to ensure clients stay ahead of the curve.
Here are more ways our clients can benefit from Annalisa:
Strategic CRM Development:
- Collaborating with clients to design and implement a custom CRM strategy to drive customer engagement, retention, and revenue.
- Smooth the workflow to deliver personalised, effective marketing campaigns that meet business objectives.
Data-Driven Insights:
- Conducting data analysis and A/B testing to refine strategies and ensure measurable results.
- Ensuring data integrity and compliance.
Performance Tracking:
- Developing clear and actionable dashboards to monitor KPIs and campaign outcomes.
- Creating visually engaging reports communicating insights and providing strategic recommendations for future success.
Creative Collaboration:
- Working closely with design and content teams to deliver user-friendly, visually compelling campaigns that enhance customer experience.
Project Roadmapping:
- Building customer journey roadmaps, identifying key touchpoints, and supporting lead nurturing, re-engagement, and upsell opportunities.
A CRM Specialist with an adventurous and active lifestyle
Annalisa is a pro with platforms like Ometria, Klaviyo, and HubSpot, and she’s all about creating seamless reports and visualizations using tools like Looker Studio and Funnel.io. What about outside of work? Well, from mountain biking and bouldering to surfing and weightlifting, she’s always on the move. She has even added snowboarding to her list of passions!
We’re excited to have Annalisa on our team, and confident that her creative flair and expertise will drive exceptional results. Her inspiration from James Clear’s Atomic Habits—embracing the power of small, consistent changes to create significant impact—aligns perfectly with her approach to delivering meaningful outcomes. We’re certain she’ll bring that same philosophy to every project she undertakes.
Who are WeDoCRM?
WeDoCRM’s insourced team supports brands and organisations with CRM operations, MarTech implementation and optimisation, and multi-channel customer marketing.
Thinking about what we can do for you? Why not see why you should use WeDoCRM as your technical resource? Or get in touch with us here.
