Email Campaign Management
WeDoCRM supports brands and organisations all over the world with their day-to-day Email Marketing operations.
Global experts for
The power of email marketing
Many claim that email is dead – that sentiment couldn’t be further from the truth. Email as a marketing communications channel has never been more valuable to a brand, especially given it’s relatively low cost and expansive reach.
Good email marketing requires finesse and a data-led approach – gone are the days of mass-mailing. If you can segment your marketing emails, and tailor the content on a personalised scale, you’ll often notice engagement rates and attributed revenue start to creep up.
Data-led strategy
We utilise data and insights to target email communications on a granular scale, helping to increase attribution and preserve database health.
Simplified content
Email content can often be too heavy, resulting in too many options and actions for the end user. We use simple messaging and CTAs make decision making easier.
Personalisation
Good data and insights makes personalisation easier. We'll speak to every user individually through dynamic content that's relevant to that end user.
Actionable insights
Strong tracking will help deliver valuable insights that we can then use to pivot strategy and stay proactive.
Test and learn
We ensure you have an always-on test and learn plan to acquire insights and track changes to behaviour.
Eye-catching design
We'll help you strike a balance between visually strong brand designs and practical structure for delivery.
Testimonials
Hear from our customers
" WeDoCRM has excellent knowledge of CRM. The ability and attitude to work very quickly and reactively have been brilliant. Our recent Teacher Awards campaign - we got this brief with very short notice and John at WeDoCRM was able to turn the copy into a suite of emails that were all very visually on brand and engaging quickly. He was also incredibly responsive to making changes to certain sections, further enhancing the engagement of these emails. "
Tony Allen
Global Head of CRM
